Val Venosta
A taste born high in the Italian Alps
THE BRIEF
Val Venosta got in touch with us to improve their positioning in the Spanish and Portuguese market. The Italian brand is present in the Iberian Peninsula since three years but has never had a marketing campaign on a large scale before contacting us.
THE WORK
We realized a campaign, considering the communication at 360º. We have realized important actions on national television, in major magazines, press office activities, in-store promotion, trade shows, outdoor (billboards, banners and buses), promotion in general markets...
THE RESULT(S)
The campaign has significantly increased the brand recognition. Now many customers ask for “the ladybug ones” when buying apples.
